From file to useful result
How to ask with this skill installed
Installing the skill gives your AI a method. Your request still has to provide the case-specific facts, constraints and expected output.
Describe the decision or deliverable, not just the topic.
Add source material, audience, limits and known facts.
Set format, quality criteria and checks.
When to use it
- Use when generating or iterating paid ad copy at scale.
- Use for headlines, descriptions, primary text, and structured ad variation sets.
- Use when performance data should inform the next round of creative.
Mistakes to avoid
- Writing headlines that only work together — RSA headlines get combined randomly
- Ignoring character limits — Platforms truncate without warning
- All variations sound the same — Vary angles, not just word choice
- No CTA headlines — RSAs need action-oriented headlines to drive clicks; include at least 2-3
- Generic descriptions — "Learn more about our solution" wastes the slot
- Iterating without data — Gut feelings are less reliable than metrics
- Testing too many things at once — Change one variable per test cycle
- Retiring creative too early — Allow 1,000+ impressions before judging
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